Company Watch: Wendys Co (NASDAQ:WEN)

[PRNewswire] Wendys Co (NASDAQ:WEN) (TREND ANALYSIS), What a sweet way to start the New Year! Wendy’s® announced the launch of its second annual National Frosty® Key Tag Program. For $1, Wendy’s customers can buy a Frosty Key Tag that gets them a free Jr. Frosty with every purchase during 2015, while supplies last. Ninety cents from every dollar will go to help find families for children in foster care through the Dave Thomas Foundation for Adoption®.

Last year’s Frosty Key Tag Program raised more than $2.9 million and kicked off a four-part national cause marketing effort for the Dave Thomas Foundation for Adoption (DTFA). Started by Wendy’s Founder Dave Thomas, who was adopted himself, the DTFA works in communities across the U.S. and Canada to help dramatically increase the number of adoptions for children in foster care.

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Taking a look at the company’s recent performance, Wendys Co (WEN) reported third quarter earnings for fiscal year 2014 on November 06th. The company reported actual earnings per share of $0.08 against the consensus Street estimate of $0.09. Wendys Co (WEN) posted revenue of $512.50 million against estimates of $516.27 million.

Wendys Co (WEN) is currently valued at $3.63 billion and closed the last trading session at $9.93. The stock has a 50-day moving average of $8.91 and a 200-day moving average of $8.38.

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There are currently seven analysts that we track that cover the stock. Of those seven, two have a Buy rating and five have a Hold rating. On a consensus basis this yields a score of 2.29 and a Hold. The combined price objective of these covering analysts is $9.23, which represents a 7.04% downside difference to the last closing price.

The most recent analyst activity consisted of Zacks reiterating their neutral stance on the company. Zacks has a price target of $8.75. On the date of the report, the stock closed at $8.55.

Another research firm weighing in recently was Bank of America who also reiterated their rating on the stock. On November 07th Bank of America downgraded their price target on the stock from $9.25 to $9.00, or a 9.36% downside from the current price. On the day of the report, WEN shares closed at $8.30.

Company Profile

Wendys Co (NASDAQ:WEN), through its subsidiaries, owns and franchises Wendy’s restaurant system. The company is involved in operating, developing, and franchising a system of quick-service restaurants. As of March 25, 2014, its restaurant system included approximately 6,500 restaurants, of which approximately 1,000 were company-operated restaurants in the United States and 28 countries. The company was formerly known as Wendy’s/Arby’s Group, Inc. and changed its name to The Wendy’s Company in July 2011. The Wendy’s Company was founded in 1969 and is headquartered in Dublin, Ohio.

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